Course Description

Governments across the globe are increasingly aware of the need to engage public relations activities to safeguard their administration in public eye. This course teaches in appreciable details the basic duties of governmental public relations: how public relations could be used to give regular information on policy, plans and achievements of government departments and to inform and educate the public on legislation, regulations and all matters that affect the daily life of citizens. The course also entails the use of information technologies to do governmental public relations.

Course Objectives

The major objective of the course is to equip every student with the skills of selling political office holders to the citizens. Students will learn how to keep the public informed about the activities of government agencies and officials. Besides, the course teaches the know-how of making government acceptable and consolidating such acceptability.

Qualification Awarded

Diploma Students:   Professional Diploma in Government Public Relations
Intensive Professional Development Course (PDC) students: Professional Certificate in Governmental Public Relations.

Who Should Attend

Public relations specialists—who may be called press secretaries, information officers, public affairs specialists, or communication specialists or any interested person or individual who want to learn new things or update their skills in governmental public relations.

Course Duration

3 months for diploma students, 4 days for Intensive Professional Development (PDC) students

Taught Mode

Available in both classroom and distance learning.
3 months Diploma Course available in both classroom and distance learning.
Intensive Professional Development Course (PDC) available for classroom only.

Course Fee

350 Great Britain Pound Sterling for diploma students, 300 Great Britain Pound Sterling  for PDC students        

Course Start Date

 3 months Diploma Course classroom mode: March, June, September, December
3 months Diploma Course distance learning mode: Application can be made anytime as admission is on a continuous basis.
Intensive Professional Development Course (PDC): Courses are run on any four days on a monthly basis. Students to contact the School office for days.

Minimum Entry Requirements

GCSE O’ level or equivalent

Assessment Methods

Assignments and open book exams